Thursday, 6 August 2015

Week 4- Session 1

Lecture and Studio Critique and Refining


We had a lecture on "design thinking". I learnt that the term 'design thinking' is very broad and ubiquitous and that it is better thinking of it as "deep design".  This is because everyone is a designer and thinking of being a designer means that everyone does design thinking. Other things to think about are the customer journeys, customer personas and the impact of the outcomes of your design. I think this lecture helped in terms of discussing techniques to help make design better, which could ultimately help inform decisions for the current brief.

In studio, we presented our layouts and some potential imagery. Other groups then critiqued our work so far, pointed out what worked and what didn't. I found the feedback did help to develop our ideas better and hopefully create a more visually appealing brief. For the rest of class, we spent the time discussing the specific imagery we want to include in the spreads. Also, I changed some layouts around to make each spread more interesting.

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